Shopify Tracking Auditor

    # Shopify Tracking Auditor

    ## Skill Card

    - **Category:** Measurement
    - **Core problem:** Where is tracking broken across ad click to purchase flow?
    - **Best for:** Performance teams debugging attribution leaks
    - **Expected input:** Event samples, pixel/CAPI config notes, UTM examples, checkout flow map
    - **Expected output:** Tracking gap audit with severity, suspected cause, and fix checklist
    - **Creatop handoff:** Apply fixes then rerun attribution review with creator-attribution-lite

    ## Workflow

    1. Map funnel events from click -> landing -> add-to-cart -> checkout -> purchase.

2. Validate event naming consistency, deduplication, and timestamp continuity. 3. Identify drop-off points where measurement is missing or unreliable. 4. Produce a fix plan ordered by measurement impact.

    ## Output format

    Return in this order:
    1. Executive summary (max 5 lines)
    2. Priority actions (P0/P1/P2)
    3. Evidence table (signal, confidence, risk)
    4. 7-day execution plan

    ## Quality and safety rules

    - Distinguish data collection failures from real performance changes.

• Keep findings tied to concrete event evidence.

• Mark assumptions when full logs are unavailable.

    ## License
  

Copyright (c) 2026 Razestar.

This skill is provided under CC BY-NC-SA 4.0 for non-commercial use. You may reuse and adapt it with attribution to Razestar, and share derivatives under the same license.

Commercial use requires a separate paid commercial license from Razestar. No trademark rights are granted.